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If creating content is part of your daily routine, the process has likely become as natural as breathing. You get your cup of coffee, sit down and start plugging away writing posts that would give Shakespeare a run for his money. OK, so that might…
I had a roommate in college who loved the rock band Pearl Jam. Back in the day, a lot of people loved Pearl Jam. But not like this. His was a special kind of love. He had every album. I’m not talking about studio LPs. That’s the stuff of pretenders…
Trips to the beach, sunshine filled walks, and backyard barbecues…just some of the reminders that summer is here. But for those of us who hate the heat, or just need a break between pool sessions, there is one other harbinger of the season: the big…
Research is the most important and time-consuming part of creating content. I know because it takes up a big chunk of my day. It can be the most aggravating process when you can’t find exactly what you’re looking for. Like if I need 10 facts about…
Data and journalism have always been friends but in 2013, they are more like BFFs. The word “data” is a little vague, but it’s the only way to describe the insane amount of information floating around the Web today. In the past…
Social media is just a sliver of your business’ marketing strategy. But hey, that sliver is quickly becoming a bigger chunk. Social Media Examiner’s 2013 Social Media Marketing Industry Report discovered just that. The study surveyed over three…
When it comes to the digital versus print debate, can’t we all just get along? Recent innovations in digital magazines are certainly helping the cause. Mequoda Group recently released the results of a survey that reflect changes in how people read…
Recently I was teasing a colleague who is making a bundle teaching a workshop on “storytelling” to a group of communication professionals, who presumably already know how to tell stories. Jocularly, he replied that the real sharpers these days are…
A revolution is upon us. Okay, so maybe that’s a little dramatic, but mobile is evolving and its value is growing with it. With more than a billion smartphones in consumers’ pockets—and more than a billion people now connected 24/7—it’s more…
“When I went here, all I wanted to be—I mean from the time I was 13 years old and saw Lois Lane on television—I wanted to be a newspaper reporter.” This is a quote from Nora Ephron when she received an Alumnae Achievement Award from her alma mater…

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