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How Google Reads Your Blog

google magnifying glass on sites

Smart businesses know that in order to truly serve their customer, they need to put themselves in their customers shoes and learn to think like them. They need to feel their pain, understand their needs and figure out how they can serve people efficiently and effectively. Which is why it makes sense that when Google […]

How to Kill Creativity With One Simple Phrase: They Already Have That

they already have transportation

Every day, this four-word phrase murders innocent ideas before they had a chance to grow up. It suffocates its victims with a blanket of negativity. It is the leading killer of creativity. It runs rampant in the offices and minds of people in those offices. And it needs to be put behind bars, never to […]

SEO Killed the Analog Star

seo killed the analog star robot

Someone spouted this thought in the billion-voice echo chamber that is Twitter the other day: “Too many people are writing content for Google and not their readers.” The dude nailed it. Of course, five minutes later he Tweeted: “5 affordable ways to see Paris like a local”…which, of course, is something that’s been covered more […]