Talk about targeted content: Newly launched luxury magazine, Exhibition, produces one issue annually and focuses all editorial around one subject.
The first issue focuses exclusively on lipstick, with 140 pages of stories from fashion greats, history wrap-ups and in-depth discussions of the symbolism of the makeup bag staple (and lots of pretty pictures).
The launch at the end of January also revealed the topic for next year’s edition: the heel.
The price tag? Twenty-seven bucks for all you need to know about a seemingly commonplace object.
Though it was exclusively available at Parisian store Colette through Jan. 25, the title is now international.
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