For the past several years, print magazines have been the punching bag of the blogosphere and digital revolution.
Naysayers dubbed it “dead tree media” and essentially had a poll running to see who could predict when it would take its final breath – being on its death bed and all.
But it turns out they were wrong. Dead wrong.
A recent release of Affinity Research’s American Magazine Study finds that 188 million adults currently read print titles, and the average consumer digests 6.1 titles per month.
It seems that despite the surge in digital distractions and emerging media, print still has a place in the heart, mind, and daily routine of today’s consumer.
[image: paparutzi]
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